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Electra
$449.93 - $699.99
$649.99 - $699.99
Up to 31% Off
The Electra Townie 7D is the best-selling bike in the U.S. for a reason. It's stylish, simple, fun and the perfect recreational bike. Our patented Flat Foot Technology frame provides an upright seating position that lets you see the world better and plant your feet flat on the ground whenever you want, setting the standard in comfort and control.
IT'S RIGHT FOR YOU IF…
You're looking for a fun, quality bike that is both comfortable and stylish. Or maybe it's your first time riding since being a kid. Or you just want to get outside on two wheels more. With our patented Flat Foot Technology, you'll experience the comfort and control of our unique frame geometry in great colors to choose from.
THE TECH YOU GET
Shimano Revo twist shifter provides a smooth transition through 7 gears, allowing you to climb hills with ease. Linear-pull brakes control deceleration for easy stopping and Bontrager 26" tires roll smooth for a cushy ride. Internal cable routing, water bottle mounts and platform pedals round out the ride.
THE FINAL WORD
The Townie 7D continues to be the best-selling bike in the U.S. for a reason. Once you ride a Townie everything else is just a bike. It provides the utmost in comfort, style and quality. Take a test ride and feel the Electra difference. With a variety of bold colors to choose from and features that will help you go the distance, the Townie Collection offers something for everyone.
WHY YOU'LL LOVE IT
- Bontrager 26" tires with a puncture-resistant casing roll smooth and stable over most surfaces.
- Linear-pull brakes help control your roll with easy-stopping.
- Enjoy the ride on our cushy, ergonomic and shock absorbent elastomer saddle.
- Enjoy as-is, or personalize your ride with Electra accessories and make it your own with fenders, a basket or bell.
$599.97
$669.99 - $699.99
Up to 14% Off
The Electra Townie® defined the comfort bike category 20+ years ago. More than just a frame, it's an icon setting the standard in style, simplicity and fun. Complete with Flat Foot Technology®, enjoy an upright seating position that lets you see the world better and plant your feet flat on the ground whenever you want.
$699.97
$769.99
9% Off
The Electra Townie® defined the comfort bike category 20+ years ago. More than just a frame, it's an icon setting the standard in style, simplicity and fun. Complete with Flat Foot Technology®, enjoy an upright seating position that lets you see the world better and plant your feet flat on the ground whenever you want. Equipped with lights and fenders, the Townie is the perfect run-around-town bike.
$549.97
$599.99
8% Off
Simply elegant. Casually cool. As a beach cruiser should be. You can feel the Electra difference with our signature Flat Foot Technology®, adding a whole new level of comfort and control. With a range of 7 gears, lightweight aluminum frame and linear pull brakes, the Cruiser 7D is ready to roll.
$449.99
Electra re-envisioned the riding experience of the classic beach cruiser with modern styling and elevated comfort. The result is a less clunky, more ergonomic ride that features our signature Flat Foot Technology® on a lightweight aluminum frame. The single-speed Cruiser 1 is simplicity at its finest.
$399.99
Modern cruiser with over twenty years of refinement built in to improve the ride experience. You’ll notice the difference with Electra’s patented Flat Foot Technology combined with custom bend handlebars.
$399.93 - $649.99
$499.99 - $649.99
Up to 20% Off
This is your city. Ride like it. The Loft 7D is a lightweight commuter that puts the fun in functionality. 700c wheels and a foot-forward, upright riding position provide optimum speed, comfort and control. This modern-day classic is built to ride. It’s lightweight. It’s durable. It’s comfortable and designed to handle the rigors of the streets.
It's right for you if...
You’ve got places to go. The Loft 7D is a reliable commuter that will get you there. This lightweight city bike won’t break the bank and comes equipped with an alloy frame, 7-speed drivetrain and fenders to keep you dry. Explore the city's ups and downs while still looking stylish.
The tech you get
Designed with functional minimalism in mind, the clean lines and straight bars give it a nice, unaffected look. The Loft 7D features a lightweight but sturdy aluminum frame, Shimano 7-speed MEGARANGE gearing to tackle hills, alloy dual pivot caliper brakes and fast-rolling 700c wheels.
The final word
The Loft is a lightweight commuter bike that will go from apartment to espresso in two minutes flat. Big on fun, low on maintenance, this bike was made for the city and everything that comes with it. Nimble, lightweight and sure to turn heads, you'll always arrive in style on a Loft 7D.
Why you'll love it
- Choose the frame geometry that's right for you: step-over or step-thru, with a lower standover height for easy on and off maneuverability.
- The foot-forward, upright riding position provide optimum speed, comfort and control.
- Choose from a variety of colors.
- Customize your Loft and make it your own. Add a front basket for storage, a bell so they hear you coming and cup holder for your morning coffee.
- Top it off with an Electra helmet and arrive fashionably safe.
$2,099.99
- Bosch Active Line Gen 3 electric-assist system with 250W mid-frame motor
- Bosch PowerPack 400 includes 2 AMP charger
- Bosch Purion Computer Display Unit
- 4 mode levels of support: Eco, Tour, Sport and Turbo
- Distance: 20-100 miles / 40-120 km depending on your mode and terrain
- Fully charges in 6.5 hours
- Maximum assisted speed: 20 mph / Europe: 25 km/h
- Battery life: 2 year Bosch warranty
- Shimano Tourney 8-Speed Rear Derailleur
- Mechanical Front and Rear Disc Brakes
- 26" Balloon Tires
$1,999.97
$2,699.99
26% Off
Ride around and find out.
Ponto Go! is a super fun and versatile throttle electric bike packed with upgraded safety features for riders 16+. A standard passenger package lets you bring a friend and your stuff along for the ride with a maximum carry capacity of 360lbs.
Super fun. Super versatile. The Ponto Go! is exactly what you need in your life. This throttle e-bike will get you, a friend and your stuff from point A to point B. Find some cool spots. Get into some good trouble. What could go wrong? Better question, what could go right?
$524.99 - $619.99
$619.99
Up to 15% Off
The Cruiser Lux elevates the basic Cruiser to the next level with modern refinements like a lightweight aluminum frame, painted fenders, custom components and, of course, Electra’s patented Flat Foot Technology. With a 3-speed internal hub, it's practical yet eye-catching, making it the perfect statement piece wherever you want to go.
It's right for you if...
You enjoy the ease and simplicity of our Classic Cruiser but prefer the upgrades offered on the Cruiser Lux. Ride in style on the boardwalk, bike path and everywhere in between on the Cruiser Lux 3i.
The tech you get
The Cruiser Lux 3i has a 3-speed internal hub for those wanting a few more gears and minimal maintenance. Linear-pull brakes and a rear coaster brake provide smooth stopping power. Cushy 26" RetroRunner tires, custom saddle and grips create a comfortable and stylish ride.
The final word
The classic beach cruiser was our first muse. After years of innovation and developing our signature style and attention to detail, the Cruiser Lux was born. Enjoy cruising comfortably on a more open frame geometry and relaxed seat angle. Afterall, our Cruisers are simple, fun and easy to ride.
Why you'll love it
- It's in the name...Cruiser Lux features the classic look of a beach cruiser with added details that take it to the next level.
- Comfort and control are key with Electra's patented Flat Foot Technology.
- The low maintenance coaster brake and 3-speed drivetrain keep riding fun and uncomplicated.
- Add a bell, basket or a surf rack to make the most of those long summer days.
$449.93 - $649.99
$629.99 - $699.99
Up to 36% Off
The Electra Townie® 7D is the best-selling bike in the U.S. for a reason. It's stylish, simple, fun and the perfect recreational bike. Our patented Flat Foot Technology® frame provides an upright seating position that lets you see the world better and plant your feet flat on the ground whenever you want, setting the standard in comfort and control.
It's right for you if...
You're looking for a fun, quality bike that is both comfortable and stylish. Or maybe it's your first time riding since being a kid. Or you just want to get outside on two wheels more. With our patented Flat Foot Technology®, you’ll experience the comfort and control of our unique frame geometry in great colors to choose from.
The tech you get
Shimano Revo twist shifter provides a smooth transition through 7 gears, allowing you to climb hills with ease. Linear-pull brakes control deceleration for easy stopping and Bontrager 26" tires roll smooth for a cushy ride. Internal cable routing, water bottle mounts, and platform pedals round out the ride.
The final word
The Townie® 7D continues to be the best-selling bike in the U.S. for a reason. Once you ride a Townie everything else is just a bike. It provides the utmost in comfort, style and quality. Take a test ride and feel the Electra difference. With a variety of bold colors to choose from and features that will help you go the distance, the Townie Collection offers something for everyone.
Why you'll love it
- Bontrager 26" tires with a puncture-resistant casing roll smooth and stable over most surfaces.
- Linear-pull brakes help control your roll with easy-stopping.
- Enjoy the ride on our cushy, ergonomic, and shock absorbent elastomer saddle.
- Enjoy as-is, or personalize your ride with Electra accessories and make it your own with fenders, a basket or bell.
$599.97
$669.99
10% Off
The Electra Townie® defined the comfort bike category 20+ years ago. More than just a frame, it's an icon setting the standard in style, simplicity and fun. Complete with Flat Foot Technology®, enjoy an upright seating position that lets you see the world better and plant your feet flat on the ground whenever you want.
$2,099.96
$2,199.99
5% Off
Townie Go! has re-entered the chat with a fresh, new look and more power. It still features the legendary comfort and control of a Townie, but now with a throttle. Rolling to the park with your kiddo? Heading to happy hour with friends? Tackling your daily commute like a boss? Make getting there the fun part.
You're looking for a throttle e-bike that's safe so you can ride with confidence. The universal step-thru frame with our signature Flat Foot Technology® creates a comfortable and ergonomic riding position. Meanwhile, hydraulic disc brakes, daytime running lights with turn signals, and a brake light add a layer of safety.
This Class 3 electric bike features both a thumb throttle up to 20mph and pedal-assisted support up to 28mph. The 500W rear hub motor and UL-certified 540Wh battery power rides up to 50 miles on a single charge. A full color display lets you monitor speed, power, range, headlight and turn signal visibility all at your fingertips.
From the addition of an MIK HD rear rack rated for a child seat, to the QuadLock® technology and Trek Central app compatibility, this e-bike was carefully crafted to deliver the ultimate riding experience. In other words, it rides like a dream.
- Maximum throttle-assisted speed up to 20mph and pedal-assisted speed of 28mph.
- Up to a 50 mile range on a single charge.
- Magnetic charger snaps onto the bike and charges to 100% in 5.5 hours.
- Stop confidently with Rush hydraulic disc brakes.
- Equipped with an MIK HD rear rack rated for a child seat and compatible with side panniers/bags.
- This class 3 e-bike is prohibited from sale in California under CA SB 1271 and cannot be shipped to California.
$699.97
$769.99
9% Off
The Electra Townie® defined the comfort bike category 20+ years ago. More than just a frame, it's an icon setting the standard in style, simplicity and fun. Complete with Flat Foot Technology®, enjoy an upright seating position that lets you see the world better and plant your feet flat on the ground whenever you want. Equipped with lights and fenders, the Townie is the perfect run-around-town bike.
$2,099.99
Townie Go! has re-entered the chat with a fresh, new look and more power. It still features the legendary comfort and control of a Townie, but now with a throttle. Rolling to the park with your kiddo? Heading to happy hour with friends? Tackling your daily commute like a boss? Make getting there the fun part.
You're looking for a throttle e-bike that's safe so you can ride with confidence. The universal step-thru frame with our signature Flat Foot Technology® creates a comfortable and ergonomic riding position. Meanwhile, hydraulic disc brakes, daytime running lights with turn signals, and a brake light add a layer of safety.
This Class 3 electric bike features both a thumb throttle up to 20mph and pedal-assisted support up to 28mph. The 500W rear hub motor and UL-certified 540Wh battery power rides up to 50 miles on a single charge. A full color display lets you monitor speed, power, range, headlight and turn signal visibility all at your fingertips.
From the addition of an MIK HD rear rack rated for a child seat, to the QuadLock® technology and Trek Central app compatibility, this e-bike was carefully crafted to deliver the ultimate riding experience. In other words, it rides like a dream.
- Maximum throttle-assisted speed up to 20mph and pedal-assisted speed of 28mph.
- Up to a 50 mile range on a single charge.
- Magnetic charger snaps onto the bike and charges to 100% in 5.5 hours.
- Stop confidently with Rush hydraulic disc brakes.
- Equipped with an MIK HD rear rack rated for a child seat and compatible with side panniers/bags.
- This class 3 e-bike is prohibited from sale in California under CA SB 1271 and cannot be shipped to California.
$549.97
$599.99
8% Off
Simply elegant. Casually cool. As a beach cruiser should be. You can feel the Electra difference with our signature Flat Foot Technology®, adding a whole new level of comfort and control. With a range of 7 gears, lightweight aluminum frame and linear pull brakes, the Cruiser 7D is ready to roll.
$1,999.97
$2,699.99
26% Off
Super fun. Super versatile. The Ponto Go! is exactly what you need in your life. This throttle e-bike will get you, a friend and your stuff from point A to point B. Find some cool spots. Get into some good trouble. What could go wrong? Better question, what could go right?
You're over ride share, tired of bumming rides or don't feel like driving. Bottom line, you're looking for a faster, easier and safer way to get around. Grab a helmet, grab a friend, and find out yourself.
It features both thumb throttle up to 20mph as well as pedal-assisted support up to 26mph, making it a Class 3 e-bike. A 750W hub motor and 650Wh battery enable rides up to 60 miles. Tektro hydraulic disc brakes provide superior stopping power when traveling at faster speeds and with cargo. For an extra level of safety, a rear brake light and turn signals let other riders and cars know your next move.
We thought of it all, from upgraded safety features and a passenger package that comes standard to custom accessories you can add to make it your own. Inspired by our SoCal roots, the Ponto Go! is the perfect combination of fun and functionality so you can ride around and find out.
-Maximum throttle-assisted speed up to 20mph and pedal-assisted speed of 26mph.
-Up to a 60-mile range on a single charge.
-A bench-style saddle, passenger handle and foot pegs make this a ride for two. (ages 16+).
-Maximum carrying capacity up to 360lbs.
-See and be seen with front and rear brake lights and turn signals.
-Stop confidently with hydraulic disc brakes.
$499.93 - $599.99
$599.99
Up to 17% Off
You’ve got places to go. The 7i is the reliable super commuter that will get you there. Explore the city's ups and downs with a 7-speed internal gear hub, fenders, rear rack and lightweight but sturdy alloy frame.
$449.99
Electra re-envisioned the riding experience of the classic beach cruiser with modern styling and elevated comfort. The result is a less clunky, more ergonomic ride that features our signature Flat Foot Technology® on a lightweight aluminum frame. The single-speed Cruiser 1 is simplicity at its finest.
$679.99 - $729.99
The Townie Path boasts the comfort of the best-selling Townie with a bit more attitude. It is perfect for the rider who wants to get out, explore and perhaps ride a little harder. The wheels are now a full 27.5 inches in diameter with fatter tires to help you roll faster and tackle terrain with better traction and control. Every model is equipped with hydraulic disc brakes, providing smooth and reliable braking. Not that you’re going to want to stop anytime soon. So get out and take the path less traveled.
$649.99
Lucky number 7 means gears a-plenty for most general riding. With a Shimano 7-speed derailleur, powerful front and rear linear-pull brakes and Electra’s Flat Foot Technology, the Townie 7D is the best-selling bike in the U.S. The Original 7D EQ comes fully equipped with Hub Dynamo powered front and rear bright LED lights and painted fenders to protect from the elements.
- Lightweight 6061-T6 aluminum frame
- Shimano TX-35 7-speed w/Megarange gearing
- Shimano Revo twist shifter
- Forged alloy crankset w/44t chainring & dual guards
- Alloy linear-pull brakes
- Double-wall alloy rims
- 26”x 2.0” semi-slick street tires
- Hub dynamo powered Spanninga front and rear LED lights
- Painted alloy fenders
$149.93 - $389.99
$359.99 - $389.99
Up to 58% Off
Just add sunshine and watch them grow. Electra's Sprocket 16" bikes are perfect for first time riders. Featuring Electra's signature style and quality as well as our patented Flat Foot Technology, kids will be riding until the street lights come on. Easy-to-remove training make this the perfect ride for kids ages 3 to 5 between 3' to 3' 10" tall.
It's right for you if...
You're looking for a well designed, quality bike for your little one that is built to last. These fun-sized bikes embody all of the energy, creativity, and explorative nature of being a kid. After all, the best memories are made on two wheels.
The tech you get
Comfort is key with Electra's Flat Foot Technology, Kraton grips, custom Selle Royal saddle, and front linear-pull brake with adjustable reach lever. Parents will love easy-to-remove training wheels, tires with Kevlar Guard casing to protect against flats and a rear coaster brake for a smooth stop.
The final word
There's almost no better feeling than watching your child ride their bike for the first time. And when you finally take the training wheels off? Forget about it. With Electra's legendary quality, style, comfort and control, the Sprocket will make your kid as happy as you are.
Why you'll love it
- Flat Foot Technology allows kids to sit upright and plant their feet flat on the ground without ever leaving the saddle, which means no tippy-toe stops and a wide view of the road so they can see what's coming.
- Front alloy linear-pull brakes and a rear coaster brake with adjustable brake levers allow them to stop on a dime when they hear the ice cream truck.
- Easy-to-remove training wheels that require no tools.
- 16” tires with Kevlar Guard casing to protect against flats and keep them riding all day.
- Designed as a universal, aluminum frame and built to last so this bike can be passed down to siblings.
- Accessorize their new ride with a custom Electra bell or handlebar bag to carry all the necessities.
$1,999.00 - $2,099.96
$1,999.00 - $2,199.99
Up to 5% Off
Townie Go! has re-entered the chat with a fresh, new look and more power. It still features the legendary comfort and control of a Townie, but now with a throttle. Rolling to the park with your kiddo? Heading to happy hour with friends? Tackling your daily commute like a boss? Make getting there the fun part.
You're looking for a throttle e-bike that's safe so you can ride with confidence. The universal step-thru frame with our signature Flat Foot Technology® creates a comfortable and ergonomic riding position. Meanwhile, hydraulic disc brakes, daytime running lights with turn signals, and a brake light add a layer of safety.
This Class 2 electric bike features both thumb throttle and pedal-assisted support up to 20mph. The 500W rear hub motor and UL-certified 540Wh battery power rides up to 50 miles on a single charge. A full color display lets you monitor speed, power, range, headlight and turn signal visibility all at your fingertips.
From the addition of an MIK HD rear rack rated for a child seat, to the QuadLock® technology and Trek Central app compatibility, this e-bike was carefully crafted to deliver the ultimate riding experience. In other words, it rides like a dream.
- Maximum throttle and pedal-assisted speed of 20mph.
- Up to a 50 mile range on a single charge.
- Magnetic charger snaps onto the bike and charges to 100% in 5.5 hours.
- Stop confidently with Rush hydraulic disc brakes.
- Equipped with an MIK HD rear rack rated for a child seat and compatible with side panniers/bags.
- See and be seen by running lights with turn signals and brake light.
Small: 26-inch | Medium/Large: 27.5-inch
$329.99 - $429.99
$389.99 - $429.99
Up to 15% Off
Outside is their best side. Electra’s Sprocket 20" bikes provide good old-fashioned fun in a good new-fashioned ride. Featuring Electra’s patented Flat Foot Technology, this bike is both comfortable and easy-to-ride. Designed to accommodate growth spurts, the Sprocket 20" is perfect for kids ages 5 to 8 between 3'8" to 4'5" tall.
It's right for you if...
You're looking for a well designed, quality bike for your little one that is built to last. These fun-sized bikes embody all of the energy, creativity and explorative nature of being a kid. After all, the best memories are made on two wheels.
The tech you get
Comfort is key with our Flat Foot Technology, Kraton grips, Selle Royal saddle and linear-pull brakes with adjustable reach levers. Dual position crank arms allow the bike to grow with kids and Schwalbe tires with Kevlar Guard® provide flat protection, so they can ride 'til the streetlights come on.
The final word
Remember riding to your friend’s house or the store? Or taking off for nowhere in particular? It was simple and fun. Remember fun? We do. Sprocket features Electra quality and style with patented comfort and control. So get 'em off the devices and get ‘em outside, because outside is their best side.
Why you'll love it
- No tippy-toe stops and a wide view of the road so kids can see what's coming thanks to our patented Flat Foot Technology.
- Front and rear linear-pull brakes allow them to stop on a dime when they hear the ice cream truck.
- Kids grow and this bike adapts with adjustable pedal mount positions.
- Schwalbe Big Ben puncture-resistant tires with Kevlar Guard protect them against flats to keep them riding all day.
- The universal, aluminum frame is built to last so this bike can be passed down to siblings.
- Customize with an Electra bell or handlebar bag to carry all the necessities and make it their own.
$319.99
Runs on juice boxes and sunshine. Electra’s Sprocket 20” bikes provide good old-fashioned fun in a good new-fashioned ride. Featuring Electra’s patented Flat Foot Technology, this bike is both comfortable and easy-to-ride. Designed to accommodate growth spurts, the Sprocket 20" is perfect for kids ages 5 to 8 between 3'8" to 4'5" tall.
$524.99
$619.99
15% Off
The Cruiser Lux takes the basic Cruiser to the next level with modern refinements like a lightweight aluminum frame, customized components, and of course Electra’s patented Flat Foot Technology.
- Lightweight 6061-T6 aluminum frame
- Shimano Nexus internal three-speed w/coaster brake
- Alloy linear pull brakes
- Alloy crank and sealed cartridge bottom bracket
- Alloy seat post
- 26”x 2.35" balloon tires
- Custom saddle and grips
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